The fourth instalment in our expert video series is a wide-ranging interview with Oliver Marshall, senior planner at The Marketing Practice (TMP). Oli has been with TMP since 2015, and has been a key figure in major campaigns for clients including Telefonica O2 and Sage – including O2’s award-winning ABM programme, the most commercially successful programme of 2017.
Media
Working as a media guru, I know that proving the value of paid media investment can sometimes be an uphill battle. As marketers, we understand that investment in paid media...
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Media
Media