With such a range of tech now available to improve B2B user experiences how can you make sure you’re focusing on the right things? How can you be sure your digital marketing will deliver optimum ROI? And what are the digital trends that are really going to make an impact on B2B in the next three years?
In the latest instalment of our expert video series we take two minutes with Jason Glover, Head of Digital Marketing at TMP, to find out more about the role of digital marketing in delivering successful commercial outcomes.