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The Marketing Practice appoints former IBM marketing leader to head new office in Australia

Mari Kauppinen joins B2B growth marketing agency as Managing Director. The Marketing Practice (TMP), a B2B growth marketing agency, has appointed Mari Kauppinen as Managing Director, Australia.

Demand

Demand generation: 30-minute B2B bootcamp

Team

Wholehearted change

ABM

7 concepts for Account Based Marketing in recessionary times

Awards

Omobono nominated at The Drum’s B2B Marketing awards

DEIB

World mental health day: our work with Sanctus

Digital Experience

We achieve Microsoft Gold competencies

Brand

To emerge strongly post-pandemic, it's now time to invest in your brand

B2B Marketing strategy

Strengthen your B2B value proposition

Demand

B2B demand generation: unclogging your sales pipeline

Technology Marketing

Why the next German tech sector boom could be the biggest yet