In this webinar from March 16th, 2023, Ali Hussain, Senior Vice President, Strategy at The Marketing Practice gives an entertaining introduction to behavioral science and how it’s useful to B2B marketers.
Analytics
It’s been said that one of the most exciting phrases to be uttered in a science lab is: “That’s unexpected!” It’s a similar sentiment in the world of data and analytics. Finding...
ABM
Effectiveness
AI