With special guest Bob Apollo as our expert interviewee, this episode of our ‘two minutes with’ series had to be extended to three minutes in order to pack in all the content. Bob is the founder of B2B sales effectiveness consultancy Inflexion-Point and we caught up with him in the beautiful surroundings of Worcester College, Oxford, to get his insight on how to succeed in B2B sales.
Media
Marketers today need to outthink – not just outspend – competitors. To explore this as part of TMP’s Media Week, I spoke to Dr Karen Nelson-Field and Felipe Thomaz, the two most...
Brand
AI
Media