We’re delighted to announce our partnership with FINITE, the global B2B marketing community for B2B Tech, Software & SaaS Marketers. FINITE is a B2B marketing community with webinars, B2B marketing events, roundtables & Slack community covering a range of trends & topics from across the B2B marketing landscape. Over 1900+ ambitious B2B marketers come together from all around the world to grow, both as individuals and as businesses.
We will be bringing our ABM expertise to bear, collaborating with the FINITE team to bring valuable account-based marketing content, original research, high quality events and exciting new initiatives to the community.
Alex Price, Founder of FINITE, commented “We’re very excited to be working with The Marketing Practice. They are a leader across B2B and specifically Account Based Marketing which is a big area of focus for our members, and we were really impressed by The Marketing Practice’s desire to support the B2B marketing community. We’re looking forward to working with them in our mission to help B2B marketers in the technology & SaaS space to connect, share, learn & grow over the year ahead.”
While Heather Barnett, Head of Marketing at The Marketing Practice said “FINITE’s focus on helping B2B technology & SaaS marketers perform at their very best appealed to us because it aligns with our own. We’ve been helping B2B marketers generate lasting success for their organisations for over 19 years; and we’re still growing, across EMEA, the US and APAC. We’re looking forward to contributing to, and learning from, this fantastic global community.”
To find out more about FINITE, please click here
14th July 2021