What are the biggest challenges facing B2B digital marketers? How do you align digital strategy with pipeline goals? How do you make sure your lead scoring is set correctly to deliver the right level of leads?
We sat down with Katie Colbourne, an Account Director at The Marketing Practice with a passion and wealth of experience in B2B digital marketing campaigns, to get her views. Katie has worked at The Marketing Practice for two years and has led a number of digital and award-winning programs.
Subscribe to TMP communications
We send out a monthly newsletter in which we share the very best in B2B thinking, and we also run biannual ‘S&M Forum’ events for knowledge-sharing, networking and cocktails. Interested? You can subscribe below for updates…
[contact-form-7 id=”2568″ title=”Newsletter-Signup”]
Your account will be closed and all data will be permanently deleted and cannot be recovered. Are you sure?